Thursday, June 28, 2012

Fall Trends for Bridesmaids

Ladies rejoice: the days of frumpy, overly frilly bridesmaids are over. Bridal parties are as stylish and chic as ever, and it gets more and more exciting to see what our designers have in store each season. Jim Hjelm brought it this season in a big way with their Fall 2012 line. 

Color palettes have been extended, silhouettes have been perfected and trends are not only followed; they are jump started with these adorable numbers...

As we know, color blocking is key, and for a bridal party; what a great opportunity to incorporate the theme wedding colors. Here are two versions in both long and short.



Peplums are perfectly precious for fall, and this sophisticated style has translates flawlessly from a wedding wear to just about any dressy occasion. In other words, YES, these dresses can and should be worn again. Jim Hjelm Occassions offered two variations of this look; one with an asymmetric ruffle and the other trimmed in lace. Both are beyond adorable.



Never afraid of fashion, Jim Hjelm took the trend of an
illusion hem to another level with this one shoulder wonder. What an entrance your ladies will make for the reception with their short skirted, sassy version of this convertible dress!


Monday, June 25, 2012

Serendipity Bridal Featured in Brides Magazine

Pick up the latest issue of Brides Magazine from the shelves, and you will recognize some local favs gracing the glossies. We could not be more excited or proud to be mentioned among the other note worthy vendors.

Our numerous, renown designers, variety of styles and large array of price points continuously bring in brides from all over the Texas....and now that Austin has been named one of the top wedding destination sites in the US, we are happy to accommodate locals and visitors alike.

Wednesday, June 20, 2012

Pronovias Trunk Show ...Not to Miss!!

Feathers, ruffles, sparkles and more.....we will have that and more come this Friday as the Pronovias Trunk show begins.
We are so excited to bring you an exclusive showing of their gowns as they make their way through selective salons in the US.

Barcelona is the breeding ground of these one of a kind stunners, and for the bride that want to steal the show...these designs will do just that! 

Don't forget the debutant gowns that are around the corner, ball gowns are a specialty of this savvy design house.

Be sure to schedule an appointment with one of our stylists to pick your perfect Pronovias piece!!

Monday, June 18, 2012

Hot Trends from Watters

Watters' President and friend Vatana Watters, made a debut on Good Morning Texas last week, and feature stunners from their Watters and WTOO collections.

My favorite from the lot....WTOO Bria!! Fell in love with this at the first viewing in New York. Happy to see it get the big screen love it deserves.

Friday, June 15, 2012

Camila Alves Wedding Dress Photos Revealed

Another celeb wedding = another People Magazine Cover.

Matthew and Camila's big day now graces the glossy pages of People, and I have to say that they look smashing!!

The couple initially stole my heart when they opted for a backyard ceremony in my stomping grounds of Austin, but now to hear the details of Camila's wedding designer....I am a more than just a little smitten. She didn't chose a big wig to create her gown based on their vision; she chose a professional that she has known since childhood. Check out her quote to “Ducarmo has been making wedding dresses for her entire life,” says Alves, who has known the designer since she was a young girl growing up in Brazil. “I guess you can say she has been planning this design for over 20 years.”

Unstoppable beauty and soul??? Yep, I'm a fan!

photos:, Christopher Polk/Getty

Wednesday, June 13, 2012

Jim Hjelm Blush Trunk Show!

Rejoice all you flirty fashionista brides out there..this weekend is for  you!! Hayley Paige's Jim Hjelm Blush bridal collection is making a stop at Serendipity Bridal for one of the most coveted trunk shows of the year!

Known for her feminine flair and fresh ways, Halyey has become a press favorite and "the one to watch" in the world of bridal. Flattering silhouettes and breezy fabrics make these gowns swoon worthy for our Southern brides. Here are some show stoppers that have received worldwide recognition and have been Pinterest pinned over 1000 times!!

Take advantage of our personal bridal stylists and trunk show discount this Friday and Saturday!! Be sure to call and schedule an appointment to secure a consultation!

Monday, June 11, 2012

Celebrity Wedding Season!

Love is in the air, and for two Austin celebrities, it was their time to tie the smack dab in his backyard!

Congrats goes out to Matthew McConaughey and his beautiful bride, Camila Alves who married on Saturday evening at their Austin home. According to, McConaughey looked dapper in his three piece black Dolce & Gabbana tuxedo, while his gorgeous gal looked elegant in Stuart Weitzman heels and a gown custom created by her favorite Brazilian designer. While we are used to seeing this Hollywood hunk around town in sweaty shorts and shirtless; it is great to hear that he cleaned up for the occasion...and I have no doubt that Camilla looked breath taking!
photo courtesy of:

photo courtesy of: (obviously)
Drew Barrymore and Arie Kopelman wed in Montecito, CA, surrounded by celebrity guests on June 2nd. Her Chanel gown has been all the buzz....Designer, Karl Lagerfield has been quoted stating "she looked perfect" to several media outlets, while other members of the press question her decision of styling. Personally,  not my taste, but Barrymore has always been one to have a particular aesthetic and I feel that she stayed true to herself, so good for her! I will say that the high neckline brought all of the focus up to her pretty face, and the addition of the black sash proved that she is proud of her pregos well she should be.

I was had the pleasure of styling a beautiful "bump bride" recently and she looked radiant!! Be sure to check out her photos from Now Fly Away photography.

Her bridal gown is  WTOO "Mimi" with the addition of Grayson Elise "Andreas" belt. She wore the flower in the back for the ceremony and displayed it in front for the reception. Fabulous...One of my most adorable brides ever, and it was a honor to work with her for her special day!! 

Friday, June 8, 2012

Let's Dress Miley!

Congrats to another young starlet set to take the plunge!! Miley Cyrus's recent engagement is music to my, not because I am a hopeless romantic, but simply for the fact that I cannot wait to see what her wedding wardrobe might consist of. This young vixen is not afraid of taking risks and is known to be a little bit of a wildcard when it comes to fashion.

I went back and forth with what designer suits this singer.....after all, her style has evolved tremendously, and I think that she is still ultimately searching for her signature look....however, I could not be more pleased with my final decision...(if I do say so myself) :)

Young and fresh, Sarah Seven offers the romantic boho vibe, dabbled with a little daring that Miley seems to love.

"Amour" from Sarah Seven's Spring 2013 collection would be amazing on Miley for an unforgettable ceremony style.

For her signature celebrity second look,  Sarah Seven's  "Reveal" is a perfect choice for a risk taker like Miley. 

Wednesday, June 6, 2012

Favorite Summer Palette

One of my favorite things about summer weddings has to be the vibrant color palettes. One of my top picks is coral and turquoise. Such a fabulous way to brighten photos, bring cheer and enhance sunkissed skin.

Here are a few photos that caught my eye. I plucked them from Pinterest....enjoy.

Monday, June 4, 2012

Mighty Minis Rule the Red Carpet

It was a leggy night on the red carpet at the MTV Movie Awards. Color blocking, peplums and short skirts  were trends that almost every diva dabbled in.

photo by Getty Images 

 Bridal designers are hip to these hem length and styles. Case in point with the addition of the Encore Collection for Watters, as well as the trendy pieces to be introduced with the Jim Hjelm Fall 2012 line.

photo by Dan Lecca
photo by Martha Stewart Weddings

Along with fashion comes the art of hair and makeup. These were my two favorite mug shots from last night.  For me, Charlize Theron nailed it for a fresh summer look with this bronzy palette.

photo by Getty Images
I love this modern bun as an up to option in a warmer climate. Low slung veils will stay put and off the shoulders to show off the popular lace sleeves that are the big thing in bridal fashion this summer.

photo by Getty Images